ShowCar
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A ShowCar technician working on a Tesla beside the van

About

Customers were
getting screwed.

So we built something better.

Shine Club
01

We were fed up.

$200, $300, $400 for a one-time detail. Customers were getting screwed, and the work still did not last.

02

People were shipping cars to Colorado Springs.

From other states, to get them done right. That told us something: the demand was everywhere, the standard was not.

03

So we built the Shine Club.

Unlimited mobile detailing for one monthly price. The goal from day one was to serve those people at their own house, in their own city.

04

And we stayed true to it.

No contracts. No lock-in. Pay after the first detail, not before. That has not changed.

05

What we are built on.

Quality. Value. Customer service like no other. And a van that shows up.

How it started

One van. One garage. Eighteen years old.

  1. October 2021

    A townhome garage in Colorado Springs

    Sebastian was eighteen. One used van, a pressure washer, and a list of neighbours who wanted their cars done. The living room was the waiting area and the dining room was the break room.

  2. Winter 2021

    1.8 million views

    A video of him in front of the van went viral. The phone did not stop. By January there were three more people on the team and a waiting list.

  3. Spring 2022

    Cars started arriving from out of state

    People were driving — and shipping — cars to Colorado Springs to have them corrected and coated here. That was the moment: the demand was national, the standard was not.

  4. April 2022

    The first shop

    500 square feet near downtown, mostly to hold the products that had taken over the garage. Then 6,000 square feet, with full-time film and coating work.

  5. May 2022

    Show Car Care

    Our own product line. Wheel cleaners to ceramic coatings, formulated for the way we actually work. Sold out the first weekend. Packing orders on TikTok Live took the following past half a million.

  6. 2023

    Teaching the trade

    Thirteen products, and eight training sessions for other shop owners on coatings, correction and running a detailing business. Some of them run ShowCar cities today.

  7. 2024

    The Shine Club

    The shop taught us what people were paying for a single detail, and how rarely they came back. So we went back to the van and built a membership: unlimited, monthly, no contract, pay after the first one.

  8. Today

    %s cities and growing

    Colorado, Florida and Texas, owner-operators in every one, and the same van, the same products and the same standard in each driveway. America's Detailer.

Partners

Who we are

Owner-operators, not a head office. Every ShowCar city is run by someone who has driven the van.

A ShowCar van parked on a driveway

Join the club

Pay after the first detail. $195 a month after that.

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